About the COOL company

The COOL company is a global leader in AI-powered advertising technology, helping brands, agencies, and publishers simplify advertising and amplify performance.

Powered by COOL AI, our intelligent platform unifies creative generation, media activation, optimization, and attribution into one continuously learning system. Instead of relying on fragmented tools and manual campaign management, COOL AI executes thousands of real-time micro-optimizations across search, social, display, video, and connected TV—helping customers launch faster, optimize continuously, and achieve stronger business outcomes.

Our innovation and growth have earned industry-wide recognition, including being named a 7-time recipient of the Inc. 5000 list of America's Fastest-Growing Private Companies, a 2-time Deloitte Technology Fast 500 honoree, recognized on Crain's New York Fast 50, honored by the Digiday Media Awards for helping modernize digital media, and named one of Adweek's Top 10 Fastest Growing Solution Providers globally.

We're building the future of advertising, where every signal becomes intelligence and every optimization drives performance. As we continue to grow globally, we're looking for curious, ambitious people who want to work with cutting-edge AI technology, solve complex challenges, and help redefine what's possible in modern advertising.

About the Role

At the COOL company, we’re redefining how businesses scale through AI-powered marketing. Our proprietary CoolAi platform blends advanced automation with human strategy to drive measurable growth across Paid Search, Social, SEO, and YouTube. We partner with forward-thinking brands to deliver smarter, faster, and more efficient performance marketing.

Challenges and Opportunities

The Digital Account Manager is responsible for owning client relationships and driving performance across digital advertising campaigns. This role serves as the strategic lead and primary point of contact for a portfolio of CoolAi clients (growing to other clients), ensuring retention, growth, and measurable ROI.

You will combine data-driven insights with strategic thinking to optimize campaigns across PPC, SEO, Paid Social, Display, and YouTube, while leveraging both AI-driven automation and traditional performance marketing best practices.

Responsibilities and Duties

Campaign Management & Optimization

• Oversee execution and performance of digital campaigns across SEM, Paid Social, Display, and Video

• Monitor and optimize campaigns using both The Cool Company proprietary technology and native publisher platforms (Google, Meta, etc.)

• Identify performance trends and proactively implement tactical improvements to maximize efficiency and ROI

Client Leadership & Communication

• Act as the primary point of contact for assigned clients

• Lead performance reviews, presenting clear insights tied to business outcomes

• Translate complex performance data into actionable, client-friendly narratives

Strategic Advisory

• Analyze cross-channel performance data (PPC, SEO, Social, YouTube) to uncover growth opportunities

• Develop and present strategic recommendations aligned to client goals (lead generation, revenue growth, brand awareness)

• Guide clients on budget allocation, channel mix, and scaling strategies

Cross-Functional Collaboration

• Partner with Sales, Ad Operations, and Creative teams to ensure seamless campaign execution

• Contribute to creative strategy and messaging aligned with performance insights

• Ensure timelines, deliverables, and quality standards are consistently met

Revenue Growth & Retention

• Identify opportunities to expand accounts through upselling and cross-selling

• Drive long-term client retention through performance, trust, and strategic value

• Support renewal conversations with data-backed performance narratives

Qualifications

Digital Advertising Account Management Experience OR, 2+ years of experience in client-facing digital marketing, or performance marketing

Professional Competencies

Client Management & Communication

• Exceptional client-facing communication skills (written and verbal)

• Ability to present complex data in a clear, compelling, and actionable way

• Experience leading performance reviews, QBRs, and strategy sessions

Account Growth & Revenue Mindset

• Proven ability to identify upsell and cross-sell opportunities

• Strong understanding of retention strategies and client lifecycle management

• Ability to align marketing performance with client business goals

Project & Campaign Management

• Strong organizational and time management skills across multiple accounts

• Ability to prioritize tasks, manage deadlines, and ensure flawless execution

• Experience coordinating across internal teams (sales, creative, ad ops)

AI & Automation Adaptability

• Comfort working with AI-driven platforms and automation tools

• Curiosity and adaptability in adopting emerging marketing technologies

Advertising Platforms

• Proficiency in understanding how Google Ads (Search, Display, YouTube) works

• Experience with Meta Ads Manager

Data & Reporting Tools

• Intermediate to Advanced skills in Microsoft Excel and/or Google Sheets

• Experience with Looker Studio

Creative & Web Basics (Preferred but not required)

• Basic understanding of landing page UX and conversion rate optimization (CRO)

• Working knowledge of ad creative specs and formats across channels

Collaboration & Project Management Tools

• Familiarity with Slack, Microsoft Teams, Click-up, or similar tools

Cultural Competencies

• Must be able to work primarily between the hours of 9:30 AM - 6:30 PM ET

• Must have a player/coach mentality, willing to both execute and lead

• Ability to juggle multiple projects concurrently and set and meet deadlines

• Skilled at receiving and providing direct feedback

• Collaborative mindset and great teamwork skills

• Entrepreneurial & adaptable; great learning skills

• Curious, research-minded, data-informed

• Able to search for possible solutions and apply them

• Creative confidence

• Proactive communicator

• A sense of humor and a love of online culture

• Thrives in a start-up culture

Benefits

• Competitive Salary

• Health, Dental and Vision Insurance

• Paid Time Off

• Company Holidays

• 401k