Vice President, Product & Solution Marketing

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Job Description:

  • Define market narratives and shape category leadership for Ping’s next phase of enterprise-scale growth
  • Partner with the CEO, Product, and Sales to identify high-leverage opportunities and translate strategy into revenue impact
  • Lead market and competitive intelligence, anticipate industry shifts, and identify opportunities across products, segments, and routes to market
  • Define buyer personas, journeys, category narratives, company positioning, value propositions, and messaging frameworks
  • Partner with the CEO and executive team to set vision and market direction
  • Create launch strategies, solution handbooks, sales knowledge-transfer plans, and integrated launch frameworks
  • Own go-to-market strategy and planning for major product and solution launches
  • Ensure sales readiness, enablement, and knowledge transfer
  • Establish launch dashboards and post-launch analytics to measure success
  • Drive partner go-to-market alignment and solution marketing for ecosystem growth
  • Grow and develop the Product and Solution Marketing team
  • Partner with Sales leadership to improve deal velocity, win rates, and competitive displacement
  • Lead win/loss analysis and product growth diagnostics
  • Optimize solution packaging and positioning using pipeline and performance signals
  • Develop lifecycle and sunset communication strategies
  • Build a partner marketing strategy and roadmap aligned with Ping’s broader go-to-market strategy

Requirements:

  • 15+ years in Product Marketing, Solution Marketing, or Category Marketing leadership
  • Strong preference for experience in Identity, Cybersecurity, or Enterprise Technology
  • Experience operating at $1B+ scale is preferred
  • Demonstrated ability to define or redefine a category narrative
  • Proven experience working directly with the CEO and board-level stakeholders to align competing priorities
  • Ability to anticipate industry shifts and translate macro trends such as AI and regulation into strategic positioning
  • Ability to connect messaging to pipeline outcomes and understand enterprise sales complexity
  • Analytical rigor in go-to-market prioritization
  • Experience developing high-performance product marketing talent and implementing repeatable lifecycle frameworks

Benefits:

  • Flexible, collaborative work environment
  • Company culture that empowers employees to do their best work
  • Employee Resource Groups
  • Regular company and team bonding events
  • Competitive benefits and perks
  • Global volunteering and community initiatives
  • Generous PTO & Holiday Schedule
  • Parental Leave
  • Progressive Healthcare Options
  • Retirement Programs
  • Opportunity for Education Reimbursement
  • Commuter Offset (Specific locations)
  • Bonus
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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...

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